Entrepreneurship is no longer considered a man’s domain. When it comes to catching up with their male counterparts, women are leaving their marks in the business world and taking it by storm. However, there is no doubt that even today female entrepreneurs face struggles that are not known to their male counterparts. According to Megan Smyth, CEO and Co-founder of FitReserve, “While the numbers are growing, there are still too few female investors and startup entrepreneurs, which can make it more challenging to raise capital and find mentors,” as stated by Business News Daily. Through this article, we hope to bring to light some of the difficulties faced by women entrepreneurs in our world today.
Women entrepreneurs feel the need to conform
Despite all their achievements, women entrepreneurs often feel the need to conform to what a leader should look like. You must have noticed that in boardroom meetings presided by women, most females are clad in suits that makes them look like a replica of their male subordinates. It is important that women be comfortable with their personality, regardless of how the opposite sex may see them. They should not feel like they have to look similar to their male counterparts as that can take away from their talent.
Women entrepreneurs have difficulty building a support system
Many women entrepreneurs falter at building a support system for themselves because they often mistake ‘who you should know’ with ‘what you should know’. In an age where social media has made the world a really small place, networking is very important for any type of entrepreneurial endeavor. One of the key contributors to business success is making connections with people who can help you overcome professional hurdles. Women entrepreneurs need to overcome the challenge of building equity with game changers.
Women entrepreneurs often feel guilty about not paying enough attention to their families
Creating a work-life balance is a gender neutral goal. But women often face greater pressure to fulfil their roles at home. Society often looks down upon working wives and mothers. This is even truer for women entrepreneurs as they don’t have a simple nine-to-five job which they can complete and return home to their families. They need to work at odd hours if required and travel often for work purpose. This leaves many female entrepreneurs guilty about not paying enough attention to their families.
The sooner women are able to overcome all the above challenges, the more successful they will be at entrepreneurship. For now, it is imperative to never lose sight of the end goal and let chance settle the rest.